DOI

10.17077/etd.i39qjcrl

Document Type

Thesis

Date of Degree

Spring 2018

Degree Name

MFA (Master of Fine Arts)

Degree In

Art

First Advisor

Correia, Monica

First Committee Member

McGuire, Steve

Second Committee Member

Bork, Robert Odell

Third Committee Member

Yuen, Kee-Ho

Abstract

This article talks about how to take a simple product design and make it into a larger business. It gives an overview of exhibiting at the world’s largest design fair in Milan, Italy, and what the response was from the exhibition. The result of the exhibition led to a larger photographic and narrative marketing that the design industry is really putting emphasis on. Becoming a successful professional requires not only being a good designer but also being an entrepreneur. The entrepreneurial path leading to a larger business project forms its identity through manufacturing and sustainable processes.

Keywords

Business, Design, Manufacturing, Marketing, Sustainability

Pages

v, 21 pages

Copyright

Copyright © 2018 Vakhtangi Darjania

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